AdSense For Search: What’s That?

AdSense For Search: What’s That?

Now, with account setup things over, let’s move on to further enhancing our

knowledge about the Google AdSense program. Let’s start with checking what

this ‘AdSense for Search’ is:

While talking about Google AdSense, we must not forget that Google is primarily

known for its search engine capabilities (in fact, it is one of the most powerful

search engines available today). So, how could Google leave out it search

engine capabilities from its AdSense program?

‘AdSense for Search’ is how Google includes search engine bit into the Google

AdSense program. ‘AdSense for Search’ can actually be termed as a sibling of

Google AdSense program and is one great way of increasing website revenue

for website owners. To implement ‘AdSense for search’, you just have to include

the Google search box on your website. Again, Google offers the code that you

need to use for including Google search box. You just have to paste the code at

whatever place you deem as the most appropriate place for Google search box.

When your website visitors use Google search bar on your website, they get

almost the same results as they would by using Google separately through

Google.com. When these website visitors click the search results, the website

owner earns revenue (CPC revenue). You can even include AdSense Ads on the

search results page and earn CPM or CPC revenue from them. Also, you can

customize the search results page to suit your website’s theme. So, Google

AdSense for search is one great way of making money just by including the

Google search bar on your website. Besides that, the visitors to your website get

an additional functionality through your website i.e. the facility to search the web

using one of the most powerful search engine (without leaving your website).

‘AdSense for search’ is a great way of earning revenue through your website

(and, in fact, one of the easiest ways too). A number of website owner actually

use both the ‘AdSense for Search’ and the regular ‘AdSense for content’ in order

to maximize their revenue.