AdSense
For Feeds: What’s That?
Here is another thing that you need to understand when
learning about Google
AdSense program. Let’s take the plunge and check out
what ‘AdSense for feeds’
means:
Google AdSense program offers more than one way of
earning revenue from
serving Google AdSense Ads. Though ‘AdSense for Feeds’
is one of the more
recent ways of advertising using Google AdSense Ads,
it’s in no way less
effective than the others. Here, Google places the Ads
of the advertisers in the
relevant feed articles (again, note the most important
characteristic of the Google
AdSense program comes into play here too i.e.
‘relevant feed’ not just any feed).
The feeds are in the form of articles, headlines or
summaries. These content
formats allow the users to easily access the content
from several publishers
(content owners) at one place. This is achieved
through feed aggregators like
Bloglines etc. Again, Google uses its technology to
determine what
advertisements would be contextually suited for a
particular feed. You get paid as
the publisher of original content and hence make easy
money. As for the
readers, they as such get a rich experience because
they can see the relevant
advertisements with the content that they are
interested in. Moreover, they can
also choose the feeds that they want. Users can click
the advertisements to visit
the advertiser’s website and check if their products
and/ or services are of any
use to them. Of course, the Advertisers benefit too.
They get targeted advertising
which means only the really interested people get to
know about their products
and services (and hence there are more chances of a
better conversion rate for
sales).
So, the prime concept for ‘AdSense for feeds’ remains
the same as the Google
AdSense program; only the orientation changes a bit.
But note that Google is
currently beta testing ‘AdSense for feeds’. Beta test
for the program quickly got
fully subscribed, so Google is not accepting any more
applications for AdSense
for feeds.
It’s only a matter of time before Google AdSense for
feeds hits the internet and
opens another revenue earning opportunity for website
owners.
Tips
For AdSense For Feeds
You now know what ‘AdSense for Feeds’ means and you
must also understand
that it’s a big opportunity in the offing. Acquiring
more, upfront knowledge on
AdSense for feeds can really get you ahead of others
in the race for benefiting
from AdSense for feeds:
AdSense for feeds is currently in beta testing phase
and the content publishers
are just waiting for the flood gates to open in order
to start earning revenue
through the AdSense Ads in their feeds. Here are the
top 3 tips that will help you
fully capitalize on this revenue earning opportunity:
Content
Quality: You will earn Google AdSense
revenue only if people
subscribe to your feed. The more subscriptions you
get, the better are your
chances of success with AdSense for feeds. Since most
people would be looking
for quality content, you need to make sure that your
feed contains up-to-date
quality information that is presented to the users in
an easy-to-understand
language. Besides that, the feeds should be free from
grammatical and spelling
mistakes.
Content
Quantity: Include as much content in
your feeds as you possibly can.
Again, the aim is prove that the feed is useful and
comprehensive (so that more
users subscribe to it). If you feel that the complete
article cannot go into the feed,
include a good summary of the article.
Limit
The Ad Units: If the users find that
your feeds contain too much Ads, they
might not subscribe to your feeds at all (and the
whole purpose of feeds would
get defeated). In order to ensure that you get good
subscription to your feeds,
you should limit the ad units to one per feed. Another
good way of ensuring that
your feeds don’t look like an advertising medium is to
place the Ads either at the
end of article or after sufficient discussion on the
topic.
So, get ready for enhancing your ‘AdSense for feeds’
revenue with these tips.
Your wait may soon be over. Keep the tempo going and
keep checking Google’s
AdSense blog for updates about the launch of AdSense
for feeds.
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